BBF hosts 12th Digital Summit, explores future of strategy, tech and innovation
Bangladesh Brand Forum hosted the 12th edition of its flagship Digital Summit at Le Méridien Dhaka on Saturday. Presented by Meghna Group of Industries (MGI) and powered by Walton Refrigerator, the day-long summit convened digital marketers, advertising and brand professionals, agency leaders, media strategists, and communication experts for meaningful dialogue on the evolving intersection of strategy, storytelling, technology, and data-driven decision-making in an increasingly complex digital world.Guided by the theme “Rethinking Digital â€" Strategy, Story and Science,†this yearâ€TMs summit mapped a landscape being reshaped by artificial intelligence, shifting consumer expectations, and relentless platform disruption â€" probing how brands can
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