PepsiCo opens global agency review to accelerate AI-first marketing strategy
PepsiCo has launched a global agency review to reshape marketing around AI and data, inviting major networks and consultancies to compete. The company aims to become an "agentic AI first" enterprise, building on its Google Cloud partnership to embed AI across decision-making and operations.
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PepsiCo opens global agency review to accelerate AI-first marketing strategy Why it matters: AI News is moving the AI stack right now, and this update helps explain what changed for builders. Source: Complete Ai Training https://a2zai.ai/bytes/pepsico-opens-global-agency-rev...
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