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Sales teams are adopting AI faster than they can prove it's working

Over a 13-month window, ZoomInfo’s data tracking from June 2025 through July 2026 logged 10 sales-department pain points that explicitly tied “measuring and proving ROI (return on investment)” or “tracking ROI and attribution” to an active artificial intelligence initiative. It’s a small number in absolute terms, but a specific one: Companies that are naming ROI The post Sales teams are adopting AI faster than they can prove it's working appeared first on KESQ .

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Sales teams are adopting AI faster than they can prove it's working

Why it matters: AI News is shifting the performance envelope, which can change serving cost, responsiveness, and how much agent work fits into production budgets.

Source: Kesq
https://a2zai.ai/bytes/sales-te...
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